Our Network is the largest in the industry and built with highly validated, permission-based respondents. Our unprecedented reach combined with enhanced sample and connected data sources creates unique audiences you can’t find anywhere else – all through a single access point.
Dynamic access to our exclusive network of global panels With faster, more efficient sampling than traditional methods. Plus: exclusive access to LifePoints Panel. Trusted and compliant data source Our data collection respects data protection regulations. We enhance connected sample compliantly. Scaled media activation capabilities We connect, verify, append and activate your data, and programmatically link you to new audiences.
All LiGHTSPEED’s online access panels are ‘opt in’ by nature. LiGHTSPEED welcomes everyone who wants to join their proprietary LifePoints Panels, regardless of their origin, their sexual orientation, or their ethnicity, as long as they pass both industry-standard and LiGHTSPEED’s unique and industry-leading quality checks, validating that they are not ‘fraudulent’ panellists. The overall representation of the panellist sample pool available in a country is therefore driven by those who voluntarily sign up to be a member of the LifePoints panel in that country.